Graphic Design
Novuna
Novuna
High impact, on-brand graphic design for Consumer Finance and Vehicle Solutions divisions, engaging target audiences and elevating presence at industry events.
Year :
2025
Industry :
Vehicle Solutions and Consumer Finance
Client :
Novuna
Project Duration :
3 weeks
The Brief
Novuna needed two high impact flyers for industry events, each tailored to a different division and audience. The Vehicle Solutions flyer had to showcase their expertise in fleet decarbonisation and innovative vehicle services, while the Business Finance flyer needed to communicate flexible finance solutions for businesses of all sizes. Both designs had to be fully aligned with Novuna's brand identity, and clearly convey the divisions' unique value propositions.
My Role
I led the design of both flyers, from concept to final delivery. This included discovery, audience research, layout design, imagery selection, typography, and incorporating feedback. My role was to ensure the designs reflected Novuna's brand, communicated each division's message effectively, and were versatile enough for extended use beyond the events.
The Approach
We began with discovery sessions to clarify goals, audience, and messaging for each division.
For Vehicle Solutions, the design highlighted expertise and innovation using brand colours, professional imagery, and sleek layouts. For Business Finance, we emphasised accessibility and clarity, breaking down complex solutions with bold headings, iconography, and lifestyle imagery.
Iterative refinements ensured the final designs were polished, cohesive, and aligned with Novuna's established identity.
The Outcome
The flyers reinforced Novuna's brand while engaging target audiences effectively.
The Vehicle Solutions flyer scaled successfully to large event screens, amplifying its impact. The Business Finance flyer proved versatile, being repurposed for multiple events and retail partner locations.
Both designs combined professional polish with audience focused messaging, increasing Novuna's presence, visibility, and impact at industry events.
More Projects
Graphic Design
Novuna
Novuna
High impact, on-brand graphic design for Consumer Finance and Vehicle Solutions divisions, engaging target audiences and elevating presence at industry events.
Year :
2025
Industry :
Vehicle Solutions and Consumer Finance
Client :
Novuna
Project Duration :
3 weeks
The Brief
Novuna needed two high impact flyers for industry events, each tailored to a different division and audience. The Vehicle Solutions flyer had to showcase their expertise in fleet decarbonisation and innovative vehicle services, while the Business Finance flyer needed to communicate flexible finance solutions for businesses of all sizes. Both designs had to be fully aligned with Novuna's brand identity, and clearly convey the divisions' unique value propositions.
My Role
I led the design of both flyers, from concept to final delivery. This included discovery, audience research, layout design, imagery selection, typography, and incorporating feedback. My role was to ensure the designs reflected Novuna's brand, communicated each division's message effectively, and were versatile enough for extended use beyond the events.
The Approach
We began with discovery sessions to clarify goals, audience, and messaging for each division.
For Vehicle Solutions, the design highlighted expertise and innovation using brand colours, professional imagery, and sleek layouts. For Business Finance, we emphasised accessibility and clarity, breaking down complex solutions with bold headings, iconography, and lifestyle imagery.
Iterative refinements ensured the final designs were polished, cohesive, and aligned with Novuna's established identity.
The Outcome
The flyers reinforced Novuna's brand while engaging target audiences effectively.
The Vehicle Solutions flyer scaled successfully to large event screens, amplifying its impact. The Business Finance flyer proved versatile, being repurposed for multiple events and retail partner locations.
Both designs combined professional polish with audience focused messaging, increasing Novuna's presence, visibility, and impact at industry events.
More Projects
Graphic Design
Novuna
Novuna
High impact, on-brand graphic design for Consumer Finance and Vehicle Solutions divisions, engaging target audiences and elevating presence at industry events.
Year :
2025
Industry :
Vehicle Solutions and Consumer Finance
Client :
Novuna
Project Duration :
3 weeks
The Brief
Novuna needed two high impact flyers for industry events, each tailored to a different division and audience. The Vehicle Solutions flyer had to showcase their expertise in fleet decarbonisation and innovative vehicle services, while the Business Finance flyer needed to communicate flexible finance solutions for businesses of all sizes. Both designs had to be fully aligned with Novuna's brand identity, and clearly convey the divisions' unique value propositions.
My Role
I led the design of both flyers, from concept to final delivery. This included discovery, audience research, layout design, imagery selection, typography, and incorporating feedback. My role was to ensure the designs reflected Novuna's brand, communicated each division's message effectively, and were versatile enough for extended use beyond the events.
The Approach
We began with discovery sessions to clarify goals, audience, and messaging for each division.
For Vehicle Solutions, the design highlighted expertise and innovation using brand colours, professional imagery, and sleek layouts. For Business Finance, we emphasised accessibility and clarity, breaking down complex solutions with bold headings, iconography, and lifestyle imagery.
Iterative refinements ensured the final designs were polished, cohesive, and aligned with Novuna's established identity.
The Outcome
The flyers reinforced Novuna's brand while engaging target audiences effectively.
The Vehicle Solutions flyer scaled successfully to large event screens, amplifying its impact. The Business Finance flyer proved versatile, being repurposed for multiple events and retail partner locations.
Both designs combined professional polish with audience focused messaging, increasing Novuna's presence, visibility, and impact at industry events.